A new economic engine for the internet Hydro allows publishers to fully monetise ‘time spent’, reducing reliance on ads. Publishers earn more as their audience enjoys a richer, uncluttered online experience.
To learn more about Hydro, visit https://www.hydro.online/
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<aside> 🟣 For media, the Hydro logo should be used in the brand purple on white or in white over a background of brand purple wherever possible. Where colour is not suitable, use black and white.
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<aside> 🎨 The Hydro colour pallete uses two strong complimentary colours, supported by black, white, and light grey.
Further shades of grey can be utilised when more tones are required.
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<aside> 📄 Ensure good contrast with text. Use of purple for text and backgrounds should be limited to bold headlines and short paragraphs.
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<aside> 🔤 We use one typeface.
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